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June

Seo/sem/social Media Specialist

Corporation X - Melbourne, VIC

Marketing
Source: uWorkin

JOB DESCRIPTION

Full Job Description

We are looking for a digital optimization expert to manage all search engine, and social media platformoptimization and marketing activities.

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google or other search engine in order to maximize our company’s profitability.

Responsibilities

  • Developing and implementing effective search engine optimization (SEO) strategies to generate more potential lead to the site
  • Coordinating and optimizing website content, design, landing pages, paid search copy, social media, and other activities
  • Review technical SEO issues and recommend fixes
  • Optimize website content, landing pages and paid search copy
  • Plan, implement, manage, monitor, and upgrade website as well as content, linking and other factors to improve SEO rankings
  • Track, report, and analyze website analytics, rankings and other SEO aspects
  • Work closely with marketing and promotion teams to drive SEO in content creation and to determine the role of promotions in the company’s overall strategy.

Requirements

  • 3+ years of experience in a marketing oriented Web Marketing/Analyst role
  • Proven success in managing and executing SEO strategy; including an understanding current SEO best practices
  • Solid experience in all major digital marketing mediums; SEM, SEO, social media, email marketing
  • Up-to-date with the latest trends and best practices in SEO and SEM
  • Strong experience in social platforms to set-up and manage organic campaigns across conversion and lead generating campaigns across Wechat, Xiaohongshu, Instagram, and Facebook
  • Strong experience in website analytics tools (e.g, Google Analytics)
  • Strong experience in website maintenance, and use of CMS

Job Type: Part-time

Benefits:

  • Employee discount
  • Work from home

Schedule:

  • Day shift

Language:

  • Mandarin (Preferred)

Work Remotely:

  • Yes

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