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Digital Marketing Specialist - Superannuation

Kaizen Recruitment - Melbourne, VIC

Source: uWorkin


Full Job Description
Leading industry super fund
Inclusive team environment
Melbourne CBD location | flexible working
About the company
As a leading industry super fund, our client is a specialist in their sector which gives them a competitive advantage in understanding and serving their member needs.

About the role
Reporting to Manager, Member Engagement, the Digital Marketing Specialist plays a key role in the development and implementation of the digital strategy.

Your responsibilities will include:
Liaise with key internal and external stakeholders to design and execute the digital marketing strategy
Leverage member research and insights to inform best practice strategy across digital channels
Website maintenance and optimisation of content, design, functionality and UX
Develop and drive the social media strategy across LinkedIn, Facebook and Twitter
Oversee the management and optimisation of digital assets
Manage vendor relationships such as web hosting and digital agency
Digital project management from developing digital business case through to implementation and reporting

Qualifications, skills and experience required include:
At least 5 years’ experience in marketing or digital marketing role
Degree qualified in marketing, digital marketing or related field
Understanding of digital marketing principles and experience managing digital channels including website and social media
Demonstrated ability with user-centric design process
Highly organised with excellent communication and strong relationship management skills
Experience with marketing automation, such as Marketo, and experience with HTML and CSS coding is favourable
Experience in financial services, preferably superannuation, also desirable
This is an outstanding opportunity to join a growing and inclusive team of a progressive industry super fund.

If you are interested in learning more about this position, please contact Stacey Fernandes at Kaizen Recruitment on 0412 123 682 or apply directly via the attached link.