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Brand Manager

4C Recruitment Solutions - Sydney, NSW

Source: uWorkin


Opportunity to join a global natural healthcare company head quartered here in Australia

Opportunity to join a purpose driven and highly successful global natural healthcare company.

Reporting to the Marketing Lead for Australia you will be responsible creating engaging campaigns targeting both Health Care Practitioners and Consumers.

Specifically your role will include the following responsibilities:

Launch new products into the market and create product lifecycle management plans across multiple product lines

Management of a portfolio of brands ensuring plans and strategies are customer centric at all times

Create insight based annual brand plans with clear outcomes and demonstrable ROI.

Working with the Digital Marketing Manager and Medical Marketing Manager to create and review the marketing calendar

Present yearly product marketing plans to stakeholders - both the Australian business and global marketing

Working closely with the Medical Marketing Manager, align and develop overarching brand campaign messaging.

Develop insights-based health professional and consumer targeted campaigns.

Create and execute compelling, credibility building consumer PR campaigns and case studies

Develop in store and retailer marketing materials to maximise brand visibility .

Develop engaging consumer and trade content to support digital activity

Own, manage and lead all aspects associated with consumer events and pharmacy events

Ideally you have relevant tertiary qualifications and 3 plus years experience marketing into Healthcare Practitioners and GP's.

4C Recruitment Solutions