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Social Media Coordinator

Think & Grow - Sydney, NSW

Source: uWorkin


Think&Grow are currently partnering with one of World’s most disruptive and innovative interactive fitness brands. As part of their ongoing global expansion strategy they are looking to commence operations in Australia in the coming months.

One of their key requirements is a Social Media Coordinator to help drive earned social efforts across fitness disciplines and social channels. Reporting to the Communications Manager, you will be responsible for supporting the planning and execution of social media in Australia.

Core Responsibilities:

Social Media & Community

  • Moderate the Official Australia Facebook Group (community management and proactive content to keep Members engaged)
  • Provide Australia instructors with social support (co-manage Australia instructor pages)
  • Monitor Australia Facebook subgroups moderated by Members
  • Build and execute social media strategy through competitive research, benchmarking and audience identification
  • Create editorial calendars to increase awareness, audience and engagement
  • Generate, edit, publish and share content (original copy, images and video) that builds meaningful connections and encourages community members to take action
  • Improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Compile and report actionable Member feedback to the broader social team
  • Collaborate with instructors to help optimize their social media presence
  • Collaborate with other departments (brand and acquisition marketing, production, content, and creative) to ensure consistent brand execution across treatments and channels

PR & Event Support

  • Identify relevant Australia events
  • Manage inbound partnership and event enquiries
  • Support with the organisation and execution of promotional events
  • Maintain calendar of relevant industry events, opportunities, editorial lists and awards
  • Collaborate and communicate with cross functional teams to ensure successful event execution and outcomes
  • Support with administrative tasks including web updates, internal newsletters and sharing articles of interest
  • Any other ad-hoc PR/Marketing tasks as required

Qualifications & Experience:
  • BA/BS degree or higher
  • Required: 2+ years social media marketing experience, agency or in-house
  • Passion for social media, including keeping up on new trends and industry best practices
  • Proficient in necessary platforms to execute social content (Photoshop, WordPress and social media management tool)
  • Extensive knowledge of social media platforms including content strategy, scheduling tools, copyrighting and community management
  • Robust project management skills, including the ability to multitask effectively
  • Self-starter who is able to think quickly and work well with their team
  • Excellent written and verbal communication skills as well as attention to detail
  • Proficiency with Google Suite applications
  • Ability to work proactively and to tight deadlines
  • Exceptional attention to detail
  • Thrive in a fast-paced start-up environment