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Website Content Manager

MYOB - Richmond, VIC

Source: uWorkin


Full Job Description
MYOB is a business platform. Our purpose is to help more businesses in Australia and New Zealand start, survive and succeed. Our team is continually growing, inventing and disrupting conventions. To make all this happen, we are dedicated in creating an exceptional flexible employee experience for all team members and offer a culture where you can be yourself. We don’t want you to simply ‘fit’ into our already established culture, we want you to come and add to it, and make it even better!

You’ll be part of a Product team responsible for designing innovative, forward-thinking products that people enjoy using. The customer is at the centre of everything we do, and we’re always working to learn what they need from MYOB.

The opportunity
Are you a commercially-driven website content strategist? In this role, you will lead the development of our website content strategy, and provide content design and copywriting expertise to support the end-to-end customer journey.

You will work closely with product managers, and product designers, and lead a team of copywriters, content producers and content designers to drive commercial outcomes through the effective design of content on Myob.com

The role
Leadership and Management
  • Manage and coach the website copywriters, content producers and content designers to ensure our website content is aligned, consistent and achieves measurable commercial outcomes.
  • Contribute to an engaged community of writers and content developers across multiple teams to promote the sharing of best in class ideas, peer reviews, and thought leadership.
  • Collaborate with Product Designers, Developers and Product Managers to create compelling, coherent interactions along the entire user journey.
  • Work with key team members to understand commercial objectives and how the content backlog should be managed and prioritised.
Content strategy and design
  • Be a strong contributor to the overall success of our website user experience, by developing strategies to improve the findability, usability and relevance of our content.
  • Help map customer journeys to define the purpose and goal of content, and test and measure whether it achieves these goals.
  • Determine an optimal information architecture for web materials and help users discover content across different areas or platforms.
Content production
  • Write, edit, produce and maintain content across our website and be responsible for the quality of content delivered by the team.
  • Develop content that brings to life our purpose, brand positioning, and product value propositions in an engaging and motivating way and ensure it can be found easily.
Contributing to the maintenance and evolution of our language system, writing standards, style guides, tools and methodology
  • Ensure copy across our website is SEO optimised to enable it users to easily find what they require
What you will bring
  • Tertiary qualification or several years of professional experience as a writer with at least five years of UI/UX or digital writing experience.
  • A thorough understanding of the product development and content authoring process, preferably in an agile software development environment.
  • Ability to write clear, consistent and concise digital copy and develop supporting content.
  • Experience writing financial services content.
  • Experience developing wholistic content strategies, and clear information architecture systems to assist the user experience.
What else do you need to know?
It's all about results! We are a highly motivated, outcome focused team. We like to experiment and optimise our plans to meet our team goals and deliver on the business strategy.

We simplify, we collaborate, we find new ways to innovate, we set ourselves meaningful goals, then we smash them. We always look to have an impact in what we do. Your journey will be challenging and rewarding, with plenty of opportunities to develop your skills and capabilities.

If you want to work and collaborate where opinions are valued and your ideas can make a difference, come and join us at MYOB.
We are an equal opportunity employer and value diversity at our company.