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Marketing Executive

The Fruit Box Group - Melbourne, VIC

Source: uWorkin


This diverse role will see you working across both The Fruit Box Group brand and The One Box charity.

To apply please submit your CV and cover letter, telling us why you’re a great fit for our company, including your relevant experiences and qualifications. Only candidates that best match our requirements will be contacted for shortlisting and interviews.

About the business

The Fruit Box Group Pty Ltd (TFBG) is an entrepreneurial success story, an Australian business that has cornered a specialised market and built an impressive and loyal customer base with some of the country's largest organisations. Since its launch in 2001, the business has grown from strength to strength, with offices in all capital cities. Leveraging its position as the original and largest office delivery service of fresh produce, TFBG continues to innovate and grow its offering to the corporate market.

Established in 2017 by TFBG, The One Box is a food relief charity that provides boxes of fresh produce and staples to families experiencing hardship and adversity across Australia. It is regular, reliable and dignified access to quality, fresh food that also nurtures the self-esteem of those that need it most. The program is distributed through a national network of schools and community centres who act as the connection between our charity and the many families that need our support.

About the role

Work in a collaborative and agile environment that fosters a customer-driven and growth mindset, developing and implementing traditional and digital marketing strategies, initiatives and campaigns.

As a passionate generalist marketer with 4+ years of experience in a similar role, you’ll bring the skills and drive to:

  • Deliver high quality and timely acquisition activities to increase qualified leads and drive conversions/ revenue
  • Drive the customer experience across all mediums to nurture the customer life cycle, moving customers through the purchase funnel, from awareness and consideration to exploration and purchase, then into retention
  • Identify and implement target market and segmentation strategies to attract new customers, retain existing customers and encourage growth in existing customer spend
  • Manage multi-channel marketing campaigns including planning, development, stakeholder management, execution and reporting, ensuring campaigns are on time and on budget
  • Leverage data to analyse, report and gain insights of marketing performance to help drive future strategies and ensure continual improvement
  • Keep on top of competitor activity and digital best practice to ensure the marketing team and business are at the forefront

Benefits and perks

This is a great opportunity to join the industry leader in a supportive and friendly team environment.

For the right candidate, this role can either be full time or part time (4 days). You’ll be working in a central Kensington location with free onsite parking and walking distance to public transport.

The office is always stocked with fresh fruit, healthy snacks and other tearoom essentials.

The ideal candidate will have

  • Both B2B and B2C marketing experience highly regarded, but not essential
  • Degree qualified in marketing and communication or related disciplines
  • Minimum 4 years experience in a similar role
  • An interest for, or experience in, fundraising/ not for profit
  • Creative and innovative mindset, with a passion for digital marketing, user experience and analytics
  • Excellent communication skills, including verbal, written and interpersonal
  • Proficient organisation and time management skills
  • Basic to intermediate skills across MailChimp, Facebook, Instagram, LinkedIn as well as Adobe Creative and MS Office Suites
  • Excellent analytical and reporting skills, including Google Analytics, social media, email marketing and customer data

Recruitment Agencies. Our Talent Team does not require any recruitment agency support.