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Head Of Marketing, Apac

LogMeIn, Inc - Sydney, NSW

Any Industry
Source: uWorkin


LogMeIn is one of the world’s largest SaaS companies and a specialist in remote working software. In 2020 we grew around 100% YOY in APAC and we have similar ambitions in the coming years, aided by significant investment in region.

We are seeking a proactive, experienced marketing leader to lead our APAC marketing team of 4 (based out of Sydney and India), develop and execute best-in-class regional marketing strategy and support growth in key markets including India, Asean and ANZ. The APAC Head of Marketing’s remit will span across all products and industry verticals, reporting to the Vice President of Marketing who is based in the US.

This role will work closely with the APAC sales leadership team to support rapid growth and expansion in the region, at a pivotal and exciting time in the company’s history. There will be a high level of engagement with the wider global and International marketing teams and the successful candidate will act as the voice for the region, ensuring regional requirements are captured and shared with relevant stakeholders.

Our preference is for this role to be located in Sydney, however we are also open to applications from candidates in other locations in Australia as well as Singapore.

Key Responsibilities

Partner with the APAC Sales leadership to help grow the region and achieve key business metrics

Lead the regional marketing team to create an optimal B2B marketing strategy

Acquisition of new customers for our Hunter & Enterprise teams

Customer Marketing initiatives to help retain and grow our base

Develop and expand channel marketing in the region

Build programmatic demand generation campaigns (supported by corporate marketing teams for content, messaging and assets), rollout and launch to direct and indirect sales/channel teams to execute, measure results and optimise

Act as feedback channel and voice “from region to HQ”, provide input into central campaign and program development in HQ

Work across marketing functions to support large scale product launches in region

Some travel required as per business demands

If this sounds like you we’d love to hear from you:

Tenured marketing leader with experience leading APAC B2B Customer and Acquisition Marketing (and exposure to channel) in the world of SaaS.

Hands-on leader, with experience building, coaching and motivating a team

Experience working with multiple cross functional teams in a global environment

Proven ability to build strong relationships with local sales leadership

Experience with IT-security, online collaboration or remote support solutions highly regarded but not essential


LogMeIn is one of the world’s largest SaaS companies with tens of millions of active users, around 3,800 global employees, over $1.3 billion in annual revenue and more than 2 million customers worldwide. LogMeIn is headquartered in Boston with additional locations across North America, Europe, Middle East, Asia and Australia.

The company is a pioneer in remote work technology and a driving force behind today’s work-from-anywhere movement. We are market leaders in many of our product categories, which includes Unified Communication and Collaboration (e.g. GoToMeeting), Identity & Access (e.g. LastPass) and Customer Engagement & Support (e.g. Rescue)

LogMeIn pays great attention to the ‘whole you’ and we have a global wellness program ‘Thrive’ to support employees; focusing on three pillars of wellbeing: health, wealth, and happiness. LogMeIn was named a top 5 employer in the Australian 2020 Best Places to Work award.

Now is the ideal time to join LogMeIn. For bold and creative individuals, LogMeIn provides limitless growth opportunities. We pride ourselves on an inclusive culture and collaborative spirit. Speaking up and listening to others is not just encouraged here, but expected. We thrive together and champion each other’s successes. So bring your curiosity and courage to challenge the status quo, and you’ll be rewarded with the opportunity to grow, innovate, have fun and do the best work of your career.

Our values:

Be Real - Be authentic and bring your whole self to work. Be mindful to create space to celebrate diversity of thought, background, and perspective. Give back wherever you can.

Think Big - Play to win and aim high. Be inventive to solve our customers' needs. Don't be afraid to try something new.

Move Fast - Speed over perfection. Disagree but commit. Make progress every day. Simplify, take action, and own outcomes.

Keep Growing - Always be curious and learning. Embrace feedback and grow from your mistakes. Share your learnings with others.

At LogMeIn, Inc., we build category-defining products that unlock the potential of the modern workforce, making it possible for millions of people and businesses around the globe do their best work, whenever, however, and most importantly, wherever. We’re a pioneer in remote work technology and a driving force behind today’s work-from-anywhere movement, and have become one of the world’s largest SaaS companies with tens of millions of active users, more than 3,500 global employees, over $1.2 billion in annual revenue and more than 2 million customers worldwide who use our software as an essential part of their daily lives. We’re headquartered in Boston, Massachusetts with additional locations in North America, South America, Europe, Asia and Australia.