6
April
Head Of Marketing - Australian Ecommerce Group
Michael Page Australia - Melbourne, VIC
Any Industry
Source: uWorkin
JOB DESCRIPTION
Leadership and strategic opportunity across multiple brands
About Our ClientOur Client is a National retail product leasing group. They are an ecommerce business and as a result of aggressive growth and acquisitions, our Client has created a new opportunity for a Head of Marketing to lead a high performing team, to drive sales growth and brand awareness through strategic planning across all their ecommerce channels.
Job Description- Brand Strategy, including the identification of consumers and planning brand guidelines, vision and value proposition for short and long term
- Designing and implementing a digital customer experience across multiple brands to drive ROI.
- Planning and execution of all communications and media actions on all channels, including social, ecommerce, paid advertising and email marketing.
- Campaign planning and allocation of resources with a focus on ROI
- Promotional planning
- Vendor and 3rd party supplier management
- Product planning, pricing, and new product launch.
- Marketing budget management and analysis of sales forecasting and relevant financials and reporting on product, promotions, and campaigns.
- Competitor and customer insights analysis
- Contribute to executive meetings and reporting on brand performance and forecasting.
- A Marketing professional with advanced marketing and sales knowledge/experience within retail and ecommerce
- A solution driven individual who understands the need to build the brand quickly whilst balancing the commercial relevance of existing brands and channels.
- A proven track record in designing and delivering digital strategy, ecommerce, and marketing campaigns across the retail sector.
- Demonstrated capability in effectively briefing Board and Executive and managing internal stakeholders.
- Experience in managing 3rd party suppliers including content contributors, web developers and designers.
- Demonstrated experience in designing and implementing a digital customer experience that provides a strong ROI for the business.
- Team management to ensure that campaigns not only deliver but exceed targeted outcomes.
- Strong tactical promotional skills
- Be part of an aggressively growing business and opportunity to further grow and develop in a fast paced environment.
- Opportunity to re-brand and grow their existing brands.
- Lead and further grow a high performing team.
- Remuneration is dependant of the candidates experience, circa $150,000 - $160,000 + super