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March

Digital Growth Partner

Desert Knowledge Australia - Barton, ACT

Marketing
Source: uWorkin

JOB DESCRIPTION

About the role

This is an exciting opportunity to grow the digital footprint of emerging  First Nations enterprises in Central Australia as part of Desert Knowledge Australia’s new business accelerator program – DKAccelerator 

You will work closely with the program manager and be responsible for supporting a small group of First Nations entrepreneurs to grow and develop their enterprise through innovative digital marketing initiatives.  

You will need to test different customer acquisition strategies for each of the businesses you work with to figure out what works and what doesn’t. This requires resiliencea positiveproblem-solving attitude, and multi-disciplinary digital marketing skillsPrior experience with growing early-stage start-upswhere you have to do a little bit of everything on a shoestring budgetwill best prepare you for a role like this one. You will have a $10,000 growth budget for each business that you support. If a project requires specialised skills in an area that is not your specialty, you will be responsible for outsourcing these specific tasks to specialist consultants 

Although the program is based out of Alice SpringsCentral Australia, this role can be delivered remotely provided you are capable of developing relationships and managing your time and performance effectively with minimal guidance or support. If you are based locally or are able to relocate, you will work out of DKA’s Business Innovation Centre in Alice Springs where our team and program cohort will be based 

Top Benefits: 

  • Make a difference by supporting emerging First Nations entrepreneurs and future leaders. 
  • Deliver much-needed economic development strategy for Central Australia.  
  • Lead the design and delivery of digital growth strategies to up to five start-ups 
  • Apply your skills to a diverse group of businesses ranging from fashion, tourism, arts, etc.  
  • Join in a small, dedicated team who are passionate about social entrepreneurship.Page Break

About you: 

  • Passionate about social entrepreneurship and aboriginal enterprise development  
  • Skilled at digital marketing; social media, display advertising, SEOPRemail marketing. 
  • Capable of developing and implementing a strategic marketing plan.  
  • Experience growing start-ups and small businesses with a small marketing budget. 
  • Natural mentor and facilitator, who is patient and has strong interpersonal skills. 
  • Proactive self-starter who thrives in an autonomous, performance-oriented role. 
  • Strong organisational and project management skills. 
  • Willing to work remotely and develop meaningful relationships with your team. 

Preferred experience but not essential:

  • Working with Aboriginal enterprises. 
  • Founding, running or developing a small business.  
  • Business developmentsales outreach, sales automation, partnerships.
  • Design & Development; branding, web / UX design, systems automation, IT. 
  • Experience with digital platforms; eCommerce, CRM, project management, etc.   

Key Responsibilities: 

  • Design and implement 5 successful digital growth strategies with a budget a $10,000 each.  
  • Optimise and automate sales / marketing operations and document systems and processes.  
  • Establish relevant performance metrics and setup performance tracking software.  
  • Mentor and upskill entrepreneurs on how to manage and scale digital marketing channels. 
  • Ensure each entrepreneur is able to continue growing their business beyond the completion of the six-month program. 

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