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22

February

Senior Digital And Direct Marketing Specialist

RACQ - Brisbane City, QLD

Marketing
Source: uWorkin

JOB DESCRIPTION

Description

We are seeking an experienced Senior Digital and Direct Marketing Specialist to join our Marketing and Membership team to deliver campaigns and marketing activity to evolve the RACQ Brand and achieve business objectives, with a focus on great member experiences.

With demonstrated skill and a proactive, driven attitude you will be responsible for the development, implementation, tracking, optimisation and reporting of targeted marketing activities for the RACQ Group. You will achieve success in this role by drawing on your prior experience to develop and maximise stakeholder relationships, add a strategic lens to the optimisation of campaigns, and then deliver on objectives and strategies to generate results.

This is a full time, parental leave cover opportunity taking your contract up to March 2022.

Desired skills and experience:

  • You have extensive experience (5-7 years) in the development and delivery of digital and direct marketing campaigns across the customer lifecycle.
  • You are seen as a SME for digital and direct marketing with experience in key digital marketing channels like paid search, paid social, display and online video.
  • Previous experience developing and implementing email and SMS campaigns using marketing cloud platforms like Salesforce, Marketo or Adobe Campaign.
  • You are a highly driven individual who is passionate about their work and demonstrates a drive to make a difference for every Queenslander.
  • Ability to demonstrate strategic thinking through campaign execution.
  • Excellent written, verbal, and interpersonal communication skills, including copywriting and stakeholder management.
  • Strong organisational and time management skills will be essential.
  • Experience working with external agencies.
  • Experience managing or mentoring team members would be an advantage.
  • Relevant tertiary qualifications.

It is an exciting time to be part of RACQ as we continue our transformation towards better, smarter solutions that deliver more security and prosperity for Queenslanders. We are big enough to make a real difference in our community, yet small enough to nurture your professional and personal development.

We are committed to ensuring that every employee has access to flexibility in their role. We encourage all candidates to discuss what flexibility means to you and how we can help you find your balance.

There are plenty of other perks, too

  • Free Roadside Assistance, significant discounts on Banking, Assistance, Insurance and Travel products for you and your family
  • Significant discounts on holidays, theme parks, movies, new cars, experiences and so much more

Ready to apply? You’ve got this. Applications close 5th of March.

Please Note: you may be required to complete video interviews, psychometric testing, a medical and/or criminal history check as part of the application process.

RACQ is a Circle Back Initiative employer – we commit to respond to every applicant.

Questions? Please contact [email protected] or visit www.racq.com.au/about/careers/our-recruitment-process

Work Locations 

Edward Street 60 Edward Street Brisbane 4000

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