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Digital Sales Executive

AFL - Australian Football League - Melbourne, VIC

Source: uWorkin


Digital Sales Executive

About Us

As an organisation, the AFL works tirelessly in all states and at all levels to enhance and grow the game – from grassroots to elite. Together, we put on the game, deliver important events, communicate with our fans, run community programs, develop coaches and umpires, and collaborate with partners, delight members, support clubs and so much more. While our roles may vary we are all united by a common goal, to progress the game so that everyone can share in its heritage and possibilities.

About The Role

Reporting into the Digital Sales Manager as a member of the AFL commercial team, the Digital Sales Executive will be responsible for building and delivering digital campaigns for AFL stakeholders. With access to a range of digital assets, content sponsorships, advertising, social executions and EDM’s the Digital Sales Executive will work with AFL partners and advertisers to unlock the best possible return for investment across the AFL digital network.

The AFL is committed to promoting and protecting the safety and wellbeing of children and young people in our care. The AFL undertakes several screening processes to ensure the appropriate protection of children in its care.

Please note, employment in this position is subject to the successful candidate holding a Valid Working with Children Check and a satisfactory criminal history record check.


  • Attending weekly stakeholder meetings
  • Building and executing AFL digital schedules
  • Liaising with the AFL media team to respond to media briefs
  • Documenting and reporting on secured revenue
  • Overseeing schedule delivery, tracking, and reporting
  • Overseeing end of season reporting and presentations for partners and advertisers

  • Minimum 2-5 years’ publisher, agency or media sales experience
  • Previous experience managing budgets and sales targets
  • Understanding of digital schedules, with reference to CPM and CPV rates
  • Strong Communication, Leadership and presentation skills
  • Experience using Excel at an intermediate level
  • Experience in Google Slides, Powerpoint/Keynote presentations
  • Experience using Google Analytics



  • We believe in a Healthy Mind, Healthy Body and Healthy Workplace and our staff have access to an extensive Health and Wellbeing program
  • My Development – all employees have access to the AFL’s My development program which consists of on the job training, coaching and mentoring and formal learning.
  • AFL Staff Footy Memberships – easy access to the game, staff can share these with family and friends
  • My Benefits – staff have access to over 350 discounts with some of the biggest retailers and the AFL’s Corporate Partners
  • Play Your Way – A flexible approach to your working life

Applications Close: 10/02/2021